This Is a Creative in a Cubicle
- Type
- Print concept for Creative Ladder
- Role
- Team concept and art direction
A one-page print ad to build awareness of Creative Ladder’s free Career Finder tool. The insight: a creative student who never finds the right career keeps the talent but wastes it. We showed that as the Mona Lisa hung in a bathroom, with a headline plain enough to land the strange visual at once.
